Other Stations - Other Central Florida Stations - Who's Who - Details

WAUC's Co-Workers

WSRQ-FM - A History
WCXS - A History
WKGF AM & FM - A History
WXKT - A History
WSKP - A History
WJFH - A History
WJCM - A History
WITS - A History
WWTK - A History
WWLL - A History
WAPR - A History
WAPG - A History
WFLN - A History
WSEB AM & FM - A History
WFHT - A History
WZZS - A History
WZSP - A History
WYMR - A History
WAVP - A History
WKHF - A History
WOKD AM & FM - A History
WZTK - A History
WPRV - A History
WWOJ - A History
WSLC - A History
WCAC - A History
WANZ - A History
Gary Ballinger
Charles Burkhart
Stacy Clark
Joe Donelan
Jim Eshleman
Larry Flegle
Barry Foster
Tom Graddy
Chuck Grant
Les Howard
George Kalman
Hal Kneller
Jim Kowalski
Duane McConnell
John Meder
Philip Nesbitt
Dave Onsted
Rick Richards
Dick Shiflett
Gene Waite
Dennis Winslow
Woody Wooden
John Wright

WAUC - A History

WAUC-AM 1310 Wauchula – Hardee Broadcasting Co. (Robert S. Taylor & E.D. “Ted” Covington, Jr.) put WAUChula 500-watt daytimer WAUC on the air in 1958. Offices and studios were located at the transmitter site at 1310 South Florida Avenue (SR 35A). Daytime power was upgraded to 5,000 watts around 1980 and authority given to operate at night with 500 watts around 1988.

Other WAUC owners were WAUC Broadcasting Co. (Royce D. Plummer, president 1964), Wauchula Broadcasting (1969), Barco, Inc. (Richard Rosenberger, president 1973), Poucher Broadcasting, Inc. (Donald W. Poucher, president-1977), Heartland Broadcasting Co. (Jesse Newman, president-1983), WAUC Radio (Ted L. Hite, president-1986), and Marlene Ayala (1993).

In 1997, Dora A. Cruz (Marvina Enterprises since 2001) acquired WAUC and began airing a Spanish format from its three-tower transmitter site on South Florida Avenue in Wauchula. John Mullis flipped the station to a country format, Heartland Country Favorites, when his Hardee Broadcasting, LLC took over the station in March 2017.  An FM translator was added and today (2021) the station promotes itself as Real Country 102.1 The Outlaw.

Other names from WAUC history include: Claude White (GM-1958), Robert Ford (chief engineer-1958), Bill Ferguson (GM/chief engineer-1959), Robert V. Rogers (GM-1964), Chris Plummer (afternoons-1965), Sara Plummer (promotions-1965), Samuel L. Rosenberger (GM-1974), Jerald A. Brush (PD/chief engineer-1972), Donald Poucher (GM-1977), Carol Poucher (PD/music director-1977; station manager-1978), James A. Hardman (GM/sales manager-1985), Marc Valureo (PD-1985), Clinton Moore (chief engineer-1985), Ted L. Hite (GM/sales manager-1987), Ted Hite, Jr. (PD/news director-1987; news director-1990; operations-1992), John McShaffrey (music director-1987), Jean Hite (promotions-1987), Jim Kowalski (chief engineer-1987), Chay Gonzales (GM-1994), Robert Ayala (GM-1995), Victor Gonzales (GM-2001), Merta Ayala (GM-2002), Arturo Pacheco (2007), Bob Partee, and John Wright.

(Please contact us if you have additional information to share about WAUC.)


Station History

1958 - 2021 Other Central Florida Stations (History)

Home | WPLA | WONN | WLAK | Other Stations | Related Links | Contact Us

© 2023 RadioYears.com All rights reserved.
Built by fusionZONE, Inc.