WWKY - A History
WWKY-AM 1450 Sarasota – Wilks-Schwartz Broadcasting acquired Sarasota’s WSPB in early 1988 and flipped the calls to WWKY. The 1-kilowatt (day, 250-night) CBS affiliate programmed an adult standards format from Transtar Radio Networks from studios at the transmitter site at 1751 City Island Road in Sarasota.
The WWKY calls last about a year before reverting back to WSPB during the second half of 1989.
Names in WWKY history include Hank Kesterbaum (GM/president of Wilks-Schwartz-1988) and Tom Evans (PD-1989).
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1988 - 1989 Other Tampa Bay Area Stations (History)