WWBA - A History
WWBA-AM 1040 Pinellas Park – Tampa Bay’s heritage WWBA calls were resurrected by Clear Channel for its Pinellas Park NewsTalk AM-1040 in 1997. Studios at that time were located at 402 N. Reo in Tampa. The station was later acquired by Tampa-based Genesis Communications, which moved it to 4300 W. Cypress Street.
In late September 2008, Genesis agreed to pay $3 million for Mega Communications’ 50,000-watt flamethrower WMGG (AM-820). Genesis dropped Mega’s Spanish oldies and moved WWBA’s local and syndicated talk format to AM-820, giving the outlet a more powerful signal.
In late 2010, WWBA-AM 820 moved its offices and studios from 4300 West Cypress to its transmitter/tower site at 800 8th Avenue SE in Largo. In 2011, it went all news and information after moving the talk show programs to sister station AM-1470 WMGG.
Names from NewsTalk WWBA include Mark Larsen (“Morning Magazine”) and news staffers Roger P. Schulman, Shayna Lance, and Eban Brown.
(Thanks to Michael Serio and Dick Wheeler for their assistance with this history. Please contact us if you have additional information to share about WWBA.)
1997 - 2012 Other Tampa Bay Area Stations (History)